Date: February 14, 2017
Time: 11:30 AM - 1:00 PM EST
Advertising Law 101 for Tech Marketing Professionals
This presentation will educate attendees on the "need-to-know" basics of advertising law. Marketing professionals in the Tech Industry regularly navigate issues that require a familiarity with truth in advertising, disclosure and endorsement rules for social media marketing, and privacy law - just to name a few. Knowing the basics of advertising law can insulate a company from a host of sanctions, fees, and other consequences.
Who Should Attend
This program is targeted to: Tech industry CMOs, Directors of Marketing, Social Media Managers, Presidents, CEOs, etc.
The program requires a $10 registration fee to attend (lunch included). Space is limited to two people per member company/organization, please. NCTA reserves the right to cancel your registration if you don't meet the attendee requirements outlined above. Questions about registration? Contact Mary Smith, Events Manager, at (919) 856-0393.
About the Presenters
Eric Stevens- Attorney
Eric focuses his practice on intellectual property law and litigation. He works with large and small companies to identify and protect their crucial intellectual property assets, including trademarks, copyrights, trade secrets, computer software, and internet websites and domain names. He prosecutes trademark registration applications before the United States Patent and Trademark Office and handles opposition and cancelation proceedings before the Trademark Trial and Appeal Board of the USPTO. He assists clients in negotiating intellectual property transactions such as the sale or licensing of trademarks, copyrights, patented inventions, trade secrets, and proprietary and open source software. He counsels clients regarding rights of privacy and publicity, internet law, trade secrets, and intellectual property aspects of entertainment law. During more than fifteen years of intellectual property litigation experience, Eric has represented clients in intellectual property disputes involving trademark and copyright infringement, domain name piracy, software licensing, trade secret theft, violations of publicity and privacy rights, and false advertising.
Saad Gul- Attorney
Saad Gul focuses his practice on privacy and information security.He advises clients on a wide range of privacy, data security, and cyber liability issues, including risk management plans, regulatory compliance, cloud computing implications, and breach obligations. In advising his clients on these issues, he often draws on his technical background and prior career as an IT consultant.